The Employer Brand Scan® is a service by Employer Brand Insights, housed in The Netherlands and developed under the supervision of Bjorn Veenstra and Job Mensink. Two experienced Employer Branding professionals with international experience in brand management, market research and talent management. The following companies are clients of Employer Brand Insights.
"The Employer Brand Scan was new to us and has surprised us with clear insights about our employer brand’s values, motivators, and how it is experienced in general."
HR Manager, Rabobank Netherlands Group ICT
"The Employer Brand Scan® helped us to identify strengths and weaknesses in our Employer Brand across the different countries and departments. It provided us with clear insights and helped to define our value proposition for two specific target segments."
Recruitment Manager, KPMG The Netherlands
"The Employer Brand Scan® and the target group Persona documents really helped us to identify not only the core benefits in our overall employee value proposition, but also the specific messaging needed to connect and engage with our top three target profiles."
Director Human Capital, Philips