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A strong Employer Brand starts with the Employer Brand Scan®. Read more

HR Analytics

Employer Brand Insights enables you to make your Employer Brand more measurable and manageable.

Employer Branding

Insights from our research are translated into concrete next steps and campaign briefings for your employer brand.

Employer of Choice

Employer Brand Insights is located in the Netherlands and works for international clients in Europe, Asia and North-America.


Employer Brand Insights

Employer Brand Insights was founded in 2010 by Bjorn Veenstra en Job Mensink, two experienced professionals with international experience in brand management, market research and talent management. Bjorn Veenstra is CEO and founder of CompanyMatch: a platform with ‘cultural fit’ between person and organization. More than 300 employers in the Netherlands, Belgium and Germany are represented in CompanyMatch. Job Mensink was Global Head of Employer Brand for Royal Philips before he founded Brandgiving® in 2009. Job has worked on Employer Brand strategies for a.o. ING, Randstad, Accenture, IKEA and HEINEKEN. Together with the team of Employer Brand Insights their aim is to make Employer Brand strategies more measurable and more manageable.

We would love to tell you more

We would love to tell you more

Are you considering to sharpen your Employer Brand Strategy? We would love to have a meaningful discussion with you about Employer Brand, and how it can be made more measurable and manageable. Get in touch.